Abstract

This paper addresses how an advertising design class can successfully be taught online. The study includes planning, execution, and evaluation that goes into creating an online design class from a retrospective look of one instructor who has gone through the process of developing, editing, and reviewing this quasi-experimental class as it lays the ground work for greater awareness about the pros and cons of a creatively-based online class.

Presenters

Robyn Blakeman
Professor of Advertising, Tombras School of Advertising Design, University of Tennessee, Knoxville, Tennessee, United States

Details

Presentation Type

Paper Presentation in a Themed Session

Theme

Design Education

KEYWORDS

Design, Online, Curriculum

Digital Media

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