Abstract
Enterprise Design Thinking is a powerful approach to innovation and brand differentiation, focused on creating experiences that delight customers. Therefore, the objective of this research is to develop and improve the current design thinking models and encourage design thinkers to prioritize and pursue pro-social objectives involving sustainable and environment friendly design, promoting volunteerism, minimizing environmental externalities, donating to charitable causes and encouraging behavior which is positive, helpful, and is intended to promote social acceptance and friendship towards the internal and external environment, the enterprise, partners and all stakeholders.
Presenters
Zulfiqar AslamSenior Instructor of Innovation, Technology and Entrepreneurship, College of Business and Economics, United Arab Emirates University Al Ain, United Arab Emirates
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
2023 Special Focus—New Agendas for Design: Principles of Scale, Practices of Inclusion
KEYWORDS
CSR-Corporate Social Responsibility, Enterprise, Design Thinking, Philanthropic, Pro-social, Sustainable
Digital Media
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