Curiosity, Everywhere: Creating More Meaningful Experiences


Before our products or services can inform, entertain, satisfy or delight, they must first engage. Curiosity is a powerful way to engage customers and create memorable experiences. This workshop will help you harness the power that curiosity brings to experiences and create significant and more memorable experiences. This workshop will tackle three topics. (1) Defining curiosity: What is curiosity, and how does it manifest? We will learn the five faces of curiosity and—more importantly—what kind of curious you are. (2) Producing curiosity: Humans can naturally produce curiosity—the question is, how? We discover the emotions that yield the by-product of curiosity and learn the ways in which curiosity may germinate. (3) Inviting curiosity: How might we design ways to invite curiosity? We explore a framework for inviting curiosity in your next design effort.


Cassini Nazir
Assistant Professor, College of Visual Arts and Design, University of North Texas, United States

Eric Farrar
Associate Professor, The University of Texas at Dallas, United States


Presentation Type

Workshop Presentation


Design Education


Curiosity, Interaction Design, Design Education, Memorable Experiences

Digital Media


Curiosity, Everywhere (Embed)
Curiosity, Everywhere (Embed)


Curiosity, Everywhere - framework (pdf)


Curiosity, Everywhere - guidebook


Curiosity, Everywhere (pdf)