Female Commodification in The Great Gatsby

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This article revisits Fitzgerald’s The Great Gatsby, aiming to analyze the structure of the twentieth–century patriarchal capitalist commodification of women characters, particularly Daisy Buchanan and Myrtle Wilson, in the novel. It shows that social class was manipulated as a means of capitalist profit and dominance over women in the process. The study further depicts how women are treated unjustly in the early modern American period as a consequence of such patriarchal exploitation. It concludes that although capitalism could result in success and prosperity, it can be inhuman and unjust for women. Competition, rivalry, and opportunism are crucial to capitalism, yet these constituents of capitalism can most likely lead to criminality and the exploitation of women in order to achieve individual success and self-pride. The Great Gatsby demonstrates such intricacies and capitalistic dynamics.